How much does a small business website cost in South Africa?

A professional website from Klipwerks starts at R2,500 for a small business or guesthouse up to 4 pages. Larger sites with more pages, booking systems or e-commerce range from R4,000 to R5,000. Monthly hosting and maintenance starts at R150/month.

Do you only build websites for guesthouses?

No. While we specialise in direct-booking websites for guesthouses, B&Bs and self-catering accommodation, we build websites for any small South African business — plumbers, electricians, restaurants, shops, tradespeople, consultants. If you thought you didn't need a website, we're for you.

How long does it take to build a website?

A standard small business website takes one weekend from agreement to live. Larger projects with booking systems, e-commerce or custom features may take longer.

Do you offer SEO and Google Ads?

Yes. Every website build includes basic SEO setup with schema markup. We also offer ongoing SEO optimisation, Google Ads management, and social media marketing for small businesses that want to grow their online presence.

Websites & Digital Marketing for Small SA Businesses

Your customers are online. Is your business?

Klipwerks builds fast, professional websites for South African small businesses — guesthouses, B&Bs, tradespeople, shops, restaurants. We also do SEO, Google Ads and social media. If you thought you didn't need a website, you're exactly who we build for.

See Our Work → Get a Free Quote

R2,500Websites starting from

1 weekFrom chat to live site

5.0Google rating

Professional website for a South African guesthouse

5.0 Google Rating

Based on 18 reviews

What We Do

Websites and marketing that actually work for small businesses

Not a big agency. Not a template factory. We build real websites and run real marketing for real South African small businesses — fast, honest, affordable.

Website Design

Fast, mobile-first websites for guesthouses, B&Bs, tradespeople, restaurants, shops. Direct-booking functionality, WhatsApp integration, SEO built in. From R2,500.

Learn more →

SEO & Local Search

Get found on Google. We optimise your site so customers searching for your business or service in your area find you first — not your competitors.

Learn more →

Google Ads

Appear at the top of Google when customers are ready to buy. We set up and manage Google Ads campaigns that generate real leads, not just clicks.

Learn more →

Social Media

Facebook and Instagram ads that reach your local market. We create and manage campaigns that drive bookings, sales and foot traffic — not vanity metrics.

Learn more →

Hosting & Maintenance

SSL, security updates, daily backups, content changes. We handle the technical side so you can run your business. From R150/month.

Learn more →

Direct Booking Systems

For guesthouses and B&Bs: capture repeat guests and referrals commission-free. WhatsApp booking forms, availability calendars, payment links.

Learn more →

Who We Build For

Small businesses who thought they didn't need a website

You're not a blue-chip company. You don't need a R50,000 agency. You need a site that works, loads fast on a phone, and makes customers pick up the phone or send a WhatsApp. That's what we build.

Guesthouses & B&Bs

Direct-booking sites that save you commission

Tradespeople

Plumbers, electricians, builders — get found on Google

Restaurants & Cafes

Menus, photos, online orders, Google ranking

Shops & Retail

From hairdressers to hardware stores — get online

Salons & Spas

Online bookings, service menus, galleries

Construction & Building

Project portfolios, service area maps

Professionals & Consultants

Credibility, booking, thought leadership

Don't see your business type? If you're a small SA business without a website, we build for you. Ask us →

Our Work

Real websites for real South African businesses

Mobile-first, SEO-optimised, designed to convert visitors into customers. Here's what we've built.

Highlands Guesthouse

📍 Clarens, Free State

6 rooms, seasonal rates, WhatsApp booking requests, Google Maps, testimonials. Commission-free direct bookings.

Direct BookingGallerySEO

River Bend B&B

📍 Golden Gate, Free State

4 rooms, breakfast menu, blog for seasonal specials, SEO for local search terms, WhatsApp enquiry form.

BlogSEOTestimonials

Mountain View Self-Catering

📍 Clarens, Free State

3 self-catering units, availability calendar, multi-unit pricing, direct payment link, facilities gallery.

Self-CateringCalendarPayment

See all examples →

Client Reviews

Don't take our word for it

5.0 Based on 18 reviews

"I was paying Booking.com around R4,500 a month in commission. After Klipwerks built my direct site, my repeat guests and referrals book me directly. I still use Booking.com for new guests, but I'm saving real money every month on the ones who were coming back anyway."

Guesthouse Owner

Clarens, Free State

"I thought I didn't need a website because I get business through word of mouth. Klipwerks showed me that people were Googling my business name and finding nothing. Now they find my site, see my work, and call. Best R2,500 I've spent."

Tradesperson

Bloemfontein

"Klipwerks built my website in a weekend. One weekend. I'd been putting it off for two years thinking it would be expensive and complicated. It wasn't. My site loads fast on phones, looks professional, and customers can WhatsApp me directly from it."

Small Business Owner

Free State

How It Works

From no website to live in four steps

We talk

10-minute call or WhatsApp. We look at what you do, who your customers are, and what you need from a website.

We build

Your website, built in one weekend. Mobile-first, SEO-ready, with WhatsApp integration and everything you need.

We launch

Your site goes live. We set up Google Search Console, submit your sitemap, and make sure Google can find you.

You grow

Customers find you on Google, visit your site, and call or WhatsApp. We host and maintain everything from R150/month.

Pricing

Honest pricing. No lock-in contracts.

Transparent, once-off pricing. No hidden fees. Optional monthly hosting and updates.

Starter

R2,500 once-off

For small businesses & guesthouses up to 4 pages/rooms

Up to 4 pages or room listings
Mobile-first responsive design
WhatsApp enquiry form
Google Maps integration
Basic SEO setup
SSL certificate
Live in 1 weekend

Get Started

Professional

R4,000 once-off

For established businesses & guesthouses 5-10 pages/rooms

Up to 10 pages or room listings
Photo gallery
Advanced SEO + schema markup
Google Business Profile optimisation
Blog for content marketing
Testimonials/reviews section
Live in 1 weekend

Get Started

Full Service

R5,000 once-off

For lodges, e-commerce & businesses with 10+ pages

Unlimited pages/listings
E-commerce or booking system
Payment gateway integration
Full SEO suite
Custom design
Priority support
Monthly performance report

Get Started

Monthly hosting & maintenance from R150/month. See full pricing →

For Guesthouses & B&Bs

How much is Booking.com commission costing you?

If you run a guesthouse, B&B or self-catering place on Booking.com or Airbnb, you're paying 15% on every booking — including the ones that were coming to you anyway.

Calculate your commission loss

What's your approximate monthly booking revenue?

R40,000

Booking.com commission (15% per month)-R6,000

Annual commission paid-R72,000

Bookings recoverable via direct site (30%)+R1,800

Estimated annual saving with a direct site+R21,600

Based on 30% of bookings going direct. Keep Booking.com for discovery — recover what was already yours. Get a direct-booking site →

Blog

Insights for South African small businesses

CommissionJuly 2026

Your customers are online. Is your business?

Websites and marketing that actually work for small businesses

Website Design

SEO & Local Search

Google Ads

Social Media

Hosting & Maintenance

Direct Booking Systems

Small businesses who thought they didn't need a website

Guesthouses & B&Bs

Tradespeople

Restaurants & Cafes

Shops & Retail

Salons & Spas

Construction & Building

Professionals & Consultants

Real websites for real South African businesses

Highlands Guesthouse

River Bend B&B

Mountain View Self-Catering

Don't take our word for it

From no website to live in four steps

We talk

We build

We launch

You grow

Honest pricing. No lock-in contracts.

Starter

Professional

Full Service

How much is Booking.com commission costing you?

Calculate your commission loss

Insights for South African small businesses

How much does Booking.com really cost a SA guesthouse?

Small business SEO: how customers find you on Google

Why WhatsApp bookings work in South Africa

Your customers are online. Your business should be too.